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Groovy dancing girl - Success stems from YouTube

June 15th, 2008 Denham Coote

About a year ago, I stumbled across the video that started it all on YouTube.  At the time, it was just another random video of someone having a bit of fun to the tune of Daft Punk’s Harder, Better, Faster, Stronger and posting to the ‘tube.

Upon revisiting the video the other day (while getting wrapped up in this awesome video) I saw a few related videos which piqued my attention.  I dug a little deeper.

The groovy girl is Sophie Merry, a 26 year old animator from Dublin, Ireland.  Sophie’s video quickly gained popularity.  So much so, that it caught the eye of a French communications agency.  They flew her out to France to use her in a campaign for clothing label Etam.  Sophie’s image is now plastered throughout Europe and around the world, as the face of their campaign.

The story of her success has been described as a genuine fairy tale.  Watch the story (in 2 parts) here and here.